Client Story
Published on
06
May 2024

How Bungalo Built a Predictable, Scalable Business Model with Metavolve

Use Case
The challenge
The approach
The outcomes
In short

Use Case

Bungalo is a modular construction company that helps property owners enter the Airbnb market by providing custom-built, pre-manufactured bungalows. Their modular blueprints allow for scalable, customisable designs that can be efficiently produced in their factory and installed on-site with minimal disruption. As demand for their product surged, Bungalo faced a critical challenge: how to scale sustainably while maintaining operational efficiency and financial control. Their factory size, team structure, and production capacity were all limiting factors, despite strong market demand.

Through Metavolve’s Scaling Masterplan Programme, Bungalo developed a structured strategy that enabled them to scale without compromising efficiency or control. By aligning their leadership team, clarifying their market positioning, and implementing measurable execution plans, Bungalo moved from reactive decision-making to a structured, confident growth approach.

The challenge

Structuring a Business for Scalable, Predictable Growth

Bungalo had developed a highly efficient modular construction model, offering Airbnb investors a predictable and high-quality way to expand their rental portfolios. However, rapid demand revealed several challenges:

  • Production Capacity Limitations – Their factory and small team could only handle a limited number of builds, preventing them from taking on larger clients.
  • Scaling Complexity – Expansion required a threefold increase in factory size and a significantly larger team, presenting logistical and financial risks.
  • Market Positioning & Strategy – While successful on a per-project basis, Bungalo needed a structured strategy to target larger property groups and enhance their long-term business model.

Bungalo needed a scalable strategy that would allow them to sustain their momentum without compromising financial stability or operational control.

Marc Pincente

Marc Pincente

Co-Founder

We were just getting flooded with new work and I didn't know how to manage all of it. I was wondering 'Do I just stick my head in the sand and do the same work or do I actually raise it up, stand up and see where we need to be aiming the ship?" Because I know how to make the idea work in the beginning but to grow it properly and sustainably is where I felt daunted.

Marc Pincente

Jacqui Pincente

Co-Founder

Marc and I had slightly different feelings before we started working with you. I wanted to keep Bungalo, but every day he was saying, 'Imagine if we just sell it, move on, and start something fresh?' At the same time, there was so much opportunity, but we needed a structured way to assess what was realistic and sustainable for us. I'm so glad that you guys came in right at this time and got us to say, 'No, we're not selling Bungalo, we're gonna make this work!'

The Approach

Building a Clear Path to Growth

Metavolve worked closely with Marc and Jacqui to create a structured growth plan. Instead of reacting to demand, they developed a clear market position, streamlined operations, and built an execution framework that allowed them to scale sustainably and strategically.

1. Market Positioning & Competitive Advantage

  • Refined Customer Focus: Identified and shifted towards targeting larger property groups for repeat business rather than one-off builds.
  • Stronger Value Proposition: Clarified messaging around predictability, quality, and rapid delivery, differentiating Bungalo from competitors.
  • Leveraging Existing Builds as Showrooms: Used completed projects as marketing tools to attract more high-value clients.

2. Strategic Decision-Making & Business Model Clarity

  • Assessing Growth Readiness: Mapped out what would be required to scale, including factory size, capital investment, and team expansion.
  • Understanding the Risks & Rewards: Worked through the financial and operational implications of scaling to ensure sustainable decisions.
  • Prioritising Stability Over Expansion: Helped leadership determine whether scaling was the right move or if optimising current operations was preferable.

3. Vision for the Future

  • Two Business Units: Clarified that Bungalo would not only continue as a construction provider but also expand into developing and managing their own rental properties.
  • Long-Term Growth Planning: Defined how they could use their expertise to create a unique hospitality experience through their own portfolio of Bungalos.
  • Ensuring Alignment: Helped them align their strategic decisions with their personal and financial priorities.

The Outcomes

Scaling Isn’t Always the Goal. Achieving Clarity and Confidence Is

Six months after completing Metavolve’s Scaling Masterplan Programme, Bungalo’s founders made an important decision - not to scale. While they had the demand, business model, and strategy in place, they realised their priority was stability, financial predictability, and personal fulfilment.

Their business was performing well, providing strong cash flow, and they had the clarity to use it as a vehicle for financial freedom rather than aggressive expansion. Instead of scaling production, they shifted their focus to building their own Bungalos as long-term investments, using the business as a foundation for their personal wealth development.

Having a clear strategy in place didn’t just guide them toward scaling - it gave them the confidence and control to make the best decision for their lives. They now run the business on their terms, prioritising what truly matters to them.

Clarity & Confidence“We now have full control over our business and future. We know exactly where we stand, and that certainty allows us to focus on what matters most.”


Financial Stability & Predictability“The business gives us a steady cash flow and allows us to plan long-term wealth development without unnecessary risk.”


Time for What Matters Most“Having a clear strategy made us realise that we don’t need to scale to be successful. We’re in a position where we can enjoy life and focus on family.”


Property Investment & Wealth Growth“We’ve taken what we’ve built and used it as a stepping stone to develop our own property portfolio, something that will serve us for years to come.”

Jacqui Pincente

Jacqui Pincente

Co-Founder

It's amazing how much more open we've become to new possibilities, especially Marc, who's typically more reserved. This opening up has been crucial for us, not just in business, but personally, too. The journey has also been about building trust—not just in the process, but in ourselves and in the potential for Bungalo's future. To have experts like Brett and Cam believe in us, to say 'we see the value in what you're doing, and we're here to help you grow it,' has been incredibly affirming. It's given us a confidence boost, knowing that we're not just chasing figures, but nurturing and growing a business with passion at its core. Moving forward, I know we won't just be winging it. Because this structure, this strategic approach we've been guided towards, is going to shape how we'll keep moving forward.

Marc Pincente

Marc Pincente

Co-Founder, Bungalo Modular Living

Through this process, I've realised that expanding Bungalo isn't as daunting or risky as I initially thought. What's really hit home for me is like we've been given a roadmap with bite-sized, achievable steps to cross the river, knowing when and how, and feeling confident in those decisions. This clarity, this sense of not being alone in the entrepreneur's journey with Metavolve as a sounding board, has been a game-changer. Plus, the realisation that we've got a good, scalable product and that we're at the right time in our business to take advantage of that - it's empowering. And the support, the guidance from the team, has been exceptional. It's built our confidence enormously, showing us that it's possible to scale without losing sight of what matters most: not putting more strain on our family or our core values at risk.

In Short

By partnering with Metavolve, Bungalo successfully transitioned from an uncertain, reactive scaling approach to a structured, sustainable growth strategy. With a clear execution framework, greater discipline, and an empowered leadership team, Bungalo now operates with confidence and control - on their own terms.

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