Author name: Brett Matheson

Grow or Perish – The Trap of Unplanned Growth

“Grow or perish”. It’s this enchanting illusion among entrepreneurs that all growth is inherently good, a sign of success and prosperity. As a founder scaling to new heights, you might have felt the thrill of initial success, it’s magical. But let’s pause for a second—because when your company’s size balloons to that 30-person mark, the …

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Strategy Setting vs Strategic Planning – What’s the difference?

For most founders, understanding the difference between “Strategy Setting” and “Strategic Planning” can be like trying to tell two nearly identical shades of blue apart. I get it, these concepts seem like they’ve been plucked straight from the consultant’s handbook or a business lecture hall. It took me a long time to understand those as well, …

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Your Short Guide to Leadership Off-sites

Sometimes you can find your leadership team struggling to progress with their strategic planning. Or you seem constantly bombarded with day-to-day operational tasks that distract you from the long-term vision. The truth is, many leadership teams face similar challenges when it comes to aligning on strategy and executing against long-term goals when there are so …

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Objectives and Key Results (OKRs) are a piece of your business strategy puzzle

Objectives and key results: why you should stop using them

Goal setting is a crucial aspect of running a business. As a founder, you want your teams to establish clear targets and measure progress towards achieving them. You’ve heard about Objectives and Key Results (OKRs) before and tried to implement this framework the way big corporations did. You even googled “how do I implement OKRs …

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